> For the complete documentation index, see [llms.txt](https://mitora.gitbook.io/mitora/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://mitora.gitbook.io/mitora/documentation/getting-started/what-is-mitora.md). # What is Mitora? A quick overview of your branded patient app and how it turns one-time visits into recurring revenue. *** ## **The short version** Mitora gives your clinic its own fully-branded patient app — your logo, your colors, your treatments — that lives on your patients' phones. It handles booking, memberships, packages, and rewards, and it automatically brings patients back. Instead of losing patients after their first visit, you turn them into loyal, recurring members. *** ## **The problem it solves** Most clinics are excellent at getting patients through the door and less equipped to bring them back. A patient comes in for a treatment, has a great experience, then disappears — because nothing reminds them, and there's no easy way to commit to more. So clinics keep spending on ads to replace patients they already paid to acquire. Mitora closes that gap. Your branded app keeps your clinic on the patient's phone, reminds them when they're due, and gives them memberships and rewards worth coming back for. *** ## **What your app does** Your branded Mitora app gives patients one place to: * **Book appointments** — 24/7, without calling * **Join memberships** — recurring plans with included treatments * **Buy packages** — multi-session courses paid upfront * **Earn rewards** — points for visits, referrals, and reviews * **Get reminders** — automatic nudges to rebook and refill All under your own brand, on your patients' phones. *** ## **Who it's for** Mitora is built for clinics whose business depends on patients returning: IV therapy bars · Longevity and healthspan clinics · Hormone and TRT clinics · Peptide clinics · Biohacking and hyperbaric centers · GLP-1 and medical weight-loss clinics · Wellness practices *** ## **Next steps** Ready to set up your clinic's app? Head to [**Mitora Onboarding**](/mitora/documentation/getting-started/onboarding.md) to see how it works and what to expect. Questions? Reach us anytime at